Ex Goldman Sachs banker raises £450K for AI-driven fitness app

Auro, a fitness app with a built-in AI-driven personal trainer, has closed its second seed funding round, bringing its total raise to £450K.

The company was launched in 2017 by ex Goldman Sachs banker Anta Pattabiraman, and is now backed by European tech entrepreneurs including the founders of Zoopla, LoveFilm and Passion Capital.

The workouts are created using content from world class instructors aided by motivating playlists and using AI that learns and adapts based on users' activity levels.

This funding will be used to grow the team and develop the product and its AI capabilities.  

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