As travel restrictions ease, London-based homestay brand Plum Guide secures $9M funding

As per reports, the overnight stay market on a global scale is estimated to be worth $1.2 trillion as the travel industry’s recovery is accelerating post the pandemic. Despite this growth, looking for the perfect stay can feel like a lottery with over 15 million homes online to choose from. Adding to this, the customer reviews are often misleading or untruthful.

London-based Plum Guide, an online platform for high-end vacation homes and homestay experiences, offers highly curated travel experiences.

In a recent development, Plum Guide has secured $9 million (nearly £6.6 million) in a funding round led by Beringea, the transatlantic venture capital firm. Also, existing investors Talis Capital, Hearst Ventures and Latitude took part in the investment round. Plum Guide will use the investment to accelerate its rapid climb towards boasting the definitive list of the world’s best vacation homes, As of now, the company has properties in over 500 destinations across 29 countries.

Plum Guide also offers its community of hosts, guests and fans a chance to participate in this round via a crowdfunding campaign with Crowdcube. It invites those who have a passion for travel and who expect perfection from their homestays to join world-class institutional investors excited by Plum Guide’s distinctive vision; to create a world-class trust mark for travel.

This latest funding round signals the anticipated travel boom in 2022 and beyond, amongst global travellers who prefer hotels in favour of alternative and more personal accommodation.

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